Marketing Consultant · Sonoma, CA
Marketing that moves pipelines, not just metrics.
I help teams build demand generation programs, campaigns, and brand presence that actually scale. Built from 8+ years running programs at Cisco Meraki, Zoom, and Vanta, and currently consulting for Sonoma-area businesses.
WEBINAR & EVENT MARKETING
・
MARKETING OPERATIONS
·
CAMPAIGN STRATEGY
·
CROSS-FUNCTIONAL TEAM LEADERSHIP
·
SALES ALIGNMENT
·
PROCESS PLAYBOOKS
·
WEBINAR & EVENT MARKETING ・ MARKETING OPERATIONS · CAMPAIGN STRATEGY · CROSS-FUNCTIONAL TEAM LEADERSHIP · SALES ALIGNMENT · PROCESS PLAYBOOKS ·
Putting it to work right now.
Consulting isn't theoretical for me. I'm actively embedded with clients, doing the work.
Sonoma Golf Studio brought me on as a marketing contractor to build their brand presence from the ground up. I'm running their social media strategy — developing content pillars, establishing their visual voice, writing copy, and building a consistent posting cadence that turns followers into customers.
Beyond social, I'm working on their broader brand messaging: how they talk about what makes them different, who they're speaking to, and how that story shows up everywhere.
SCOPE OF WORK
Also supporting additional local Sonoma businesses with marketing strategy, social media, campaign planning, and community outreach.
PROOF OF WORK
Real programs.
Not estimates or projections. What actually happened when systems were built right and teams were set up to execute.
1,000+
PER YEAR
~2k
PER EVENT
5-10%
IMPROVEMENT
108%
INCREASE
Global Webinar Program · Cisco Meraki
Managed all logistics, scheduling, vendor coordination, and promotion for a global program running 1,000+ events annually.
Monthly Brand Series Launch · Zoom
Launched and managed a product-led monthly series averaging roughly 2,000 attendees per event in its first year.
Structured A/B Testing · Cisco Meraki
Improved program performance through iterative testing on email nurture flows, segmentation, and promotional timing.
Global Webinar Scaling · Vanta
Scaled production from 3 to 6.25 webinars on average per month, establishing a new internal benchmark for operational capacity.
Programs & processes built to last.
Sonoma-based. Globally experienced.
I'm a marketing and program manager with 8+ years building demand generation programs at B2B SaaS companies — inside Cisco Meraki, Zoom, and Vanta — managing everything from global webinar programs to campaign strategy, team leadership, and marketing operations.
I moved to Sonoma because I care about this community. My consulting reflects that — from supporting local businesses to bringing enterprise-level marketing rigor to smaller teams who need it most.
My real depth is in demand gen, campaign execution, webinar programs, and the operational systems that make them repeatable and scalable.
READY TO START?
Let’s build something worth running.
Whether you need a full demand gen strategy or help fixing what's broken, I'd love to hear what you're working on.